Make it "intuitive" and "user-friendly." Ubiquitous industry buzzwords, but how many tech products do most people really find easy to use?
Designing your site or application for your customers and users means finding out what your users really want, how they would use it, and the context they would use it in. It means incorporating this into the design process and validating and testing concepts and designs to make sure you're hitting your target. It means designing for and measuring if your product is useful, learnable, efficient, satisfying and fun to use.
If you've got a product or site idea that needs a design, a current design that you're not satisfied with, or just know that you'd like to make your product more usable in general, I can help. Contact me to discuss what you would like to accomplish, the best strategy for your business, and how I can add value to your project.
Services
User Research & Business AnalysisIntuitive Designs Start with Knowing Your Users
- User-Centered Design Project & Activity Planning
- Site Visits
- User Interviews
- Persona Development & User Profiling
- Requirements Gathering
- Task Analysis
- Use Cases
- Card Sorting
- Paper Prototyping and Validation
Information Architecture
Unfindable Content is Like Steinbeck in the Dark
- Card Sorting
- Site Structure & Screen Flows
- Navigation Design
- Task Analysis
- User Flow & Scenario Development
- Schematics
Interaction & UE Design
Don't put a BMW in a Honda Shell
- Storyboarding
- Schematic/Low Fidelity Prototyping (Paper or Visio)
- High Fidelity & Interactive Prototyping (Photoshop, HTML, CSS, Javascript, or Flash)
- UI Style Guides & Design Patterns
Design Validation
Guessing is good, but knowing is better
- Concept Validation
- Prototype Testing
- Design Reviews
- Usability Testing